Geoff Wilson – Strategic Planning Course

n this course, Geoff will take you through a proven, yet easy to follow, strategic planning model.

This model is a ‘step by step’ approach that will give you a clear direction when creating your strategic plan.

In addition, Geoff has provided a number of useful templates that you can use when creating your vision, mission, values, goals, objectives and action plans.

This course is only 140 minutes yet is packed with all the key ingredients to get your started on your strategic planning journey.

THIS IS A ‘SHORT FORM COURSE’ WHICH IS DESIGNED TO TEACH STUDENTS THE FUNDAMENTALS OF STRATEGIC PLANNING.

What You’ll Learn In Strategic Planning Course

Introduction

• Download Task Templates
• Introduction (2:34)
• Areas to consider (3:17)
• The art of war (5:01)
• Characteristics of a winning strategy (0:40)
• The four steps of strategic planning (2:25)

Step One – Where are we now?

• Introduction – where are we now (2:35)
• Situation Analysis (1:10)
• Stakeholder Analysis (1:35)
• Stakeholder Analysis 2 (1:09)
• Stakeholder Analysis Task (0:25)
• Competitor Analysis (0:42)
• Competitor Analysis 2 (0:51)
• Competitor Analysis Task (0:31)
• PEST Analysis (0:27)
• PEST Analysis Task (0:21)
• SWOT Analysis (0:43)
• SWOT Analysis 2 (1:18)
• SWOT Analysis Task (0:33)
• Resource Analysis (1:07)
• Resource Analysis 2 (1:47)
• Resource Analysis Task (0:25)
• Skills Culture Analysis (0:56)
• Skills Culture Analysis Task (0:28)
• Step One Summary (1:10)
• Review of Step One (0:35)
• Research (2:01)

Step Two – Where do we want to be?

• Introduction – where do we want to be (0:16)
• Vision (6:42)
• Vision 2 (1:38)
• Vision Task (0:54)
• Mission (1:27)
• Mission 2 (1:30)
• Mission Task (0:31)
• Values (1:54)
• Values Task (0:41)
• Goals (3:00)
• Goals Task (0:44)
• Objectives (4:25)
• Objectives Task (1:13)
• Review of step two (0:35)

Step Three – How do we get there?

• Introduction – how do we get there (0:10)
• Action Plans (1:53)
• Action Plans 2 (3:19)
• Action Plans Task (0:33)
• Implementation (7:40)
• Budgeting (1:12)
• Budgeting 2 (3:44)
• Organisational Structure (1:59)
• Review of Step Three (0:41)

Step Four – Are we getting there?

• Introduction – are we getting there (4:47)
• Monitoring (5:53)
• Evaluation (1:25)
• Communication (2:35)
• Model Overview (4:55)
• Additional Resources
• FAQ (3:35)

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